2022 was the year when travel started to make a comeback after a difficult period of restrictions. And now, in 2023, many travellers are looking to make up for lost time by creating more travel memories than ever before. The question on the lips of the travel industry is what industry trends will emerge going forward?
ABTA’s Travel Trends conference, returning in November, will provide crucial insight into the latest industry trends and expert advice on how your business can capitalise on the new opportunities presented.
Register your place to hear how the cost-of-living crisis, high inflation and prices have impacted customer behaviour, including changes to holiday habits, buying behaviours, and online interaction with brands. Plus, receive valuable up-to-date information on various travel segments, such as luxury, adventure, youth and cruise.
Key reasons to attend
- Hear insights from ABTA and industry experts into key travel trends, market outlook and industry prospects for 2024
- Inform your product planning with actionable insights on the future of travel
- Learn how to adapt your marketing strategies to capitalise on changing consumer behaviours
- Hear sector specific updates including cruise, luxury, gen-z and adventure
- Get an update on digital trends, AI and technology developments
- Gain insights and advice into selling new destinations
- Network and share knowledge with industry colleagues including press, agents, and operators.
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Sessions include:
- Current sentiment towards travel and the impact of the current economic situation
- Understanding consumer intentions and buying habits
- Latest ABTA insights
- An update on key product trends including luxury, adventure, youth and cruise
- Communicating sustainability credentials
- Digital marketing strategies and embracing new technology trends
- Destination focus and advice for selling new destinations.
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